Education and Careers
Future of Business and Tech
Education and Careers
How Rewards Programs Can Support a Healthy Lifestyle
As more customers seek a healthier lifestyle, food providers need to create loyalty by recognizing those needs.
Retail Enters the Age of (R)Tech
(R)Tech has turned shopping carts into fossils and your smartphone into your greatest asset from the way you pick out that shirt you've been eyeing, to how you're going to pay for it.
The Surprising Future of Retail Technology
The future of retail technology is not just about the technology, but what retailers can do with existing and new technologies.
Big Data and IoT Seamlessly Tie Together the Future of Retail Tech
The VP of retail solutions from Intel, Joe Jensen considers every angle of the future of retail technology — from the small business to the big picture.
How Small Businesses Keep up in a Shifting Retail Landscape
From corner cafes to your local locksmith, retail technology is the key to omni-channel retail. Put another way, mobile retail has arrived.
3 Ways the Cloud Is Helping Business Owners Improve Their Investments
It’s becoming increasingly clear that cloud solutions provide significant benefits. But for small businesses that need to do more with less, cloud is a game-changer.
How to Be a Leader in the New Face of Customer Loyalty
The state of customer loyalty is changing. Today, it is clearly essential to increase retention rates, generate lifetime value and encourage true brand advocacy.
Kelly Cutrone Takes Charge on Behalf of Women in Business
Fashion publicist and reality TV star Kelly Cutrone didn't set out to be an icon, but her assertive, no-nonsense persona is inspiring young women everywhere.
3 Social Recruiting Trends to Prioritize in 2017
It’s a digital world. Make these your social recruiting priorities to succeed in 2017.
Technology Helps Retailers Shake Up Status Quo
From taco trucks to Fortune 500s, retail technology is transforming mom and pop shops and retailers in general.
7 Reasons Why Pets Make the Best Co-Workers
From increasing productivity to lowering stress, dogs can easily become an integral part of your office’s well-being.
7 Ways Tech Helps Retailers Decide What to Sell, and How
Consumers are driving innovations in ways they haven’t in the past. Are you ready for the future?
Succeeding in a Male-Dominated World
In the eyes of the 24
and current Administrator of the U.S. Small Business Administration (SBA), breaking down professional barriers collaboratively is how we help more women in business succeed.
Student Debt Repayments Are the Employee Wellness Benefit of 2017
Crushing student loan debt is having a terrible effect on workplace productivity, employee engagement levels and the health and well-being of employees. What can employers do?
The Future of Fighting Retail Cyber Crime
Tom Litchford, National Retail Federation’s vice president for retail technology, weighs in on the ways retailers can put up a sturdy barrier to hackers.
Want to Create a Great Customer Experience? Start With Your Employees
Your employees are the face of your company. Here’s why engaging your staff is the bedrock for building customer relationships.
Why Steve Wozniak Has His Head in the Cloud
The Apple co-founder and CSO for Primary Data is a busy guy who needs information in an instant. Here are his thoughts on the future of cloud computing.
10 Rights and Wrongs of Loyalty Programs
Why do some programs flop while others boom? Here are the 10 do’s and don’ts of loyalty and rewards.
How to Make Loyalty a Part of Consumers’ Everyday Lives
Brands need to have a member-first philosophy, putting consumers firmly at the heart of loyalty programs to ensure they are relevant and part of their everyday lives.
Why Recruiters Should Behave More Like Marketers
Employer branding has been a game-changer for the recruiting industry, but recruiters are still overlooking some easy marketing techniques to improve results even more.
How Hotel Loyalty Programs Reward Customers
The hotel industry is often on the cutting edge of personalization. Here’s what’s trending in hospitality rewards strategies.
Robert Herjavec Anticipates Protection for the Internet of Things
Whether you’re reading on a laptop or snacking, eyes glued to the big screen, there are constant reminders that hackers are hiding in plain sight, waiting to prey on our valuable, private information.
Why Customer Loyalty Is About More Than a Program
Too many businesses make the mistake of focusing on buzzwords and incentives, rather than focusing on a customer relationship.
How to Make Customer Experience the Hero of Your Loyalty Strategy
Knowing when your loyalty program requires a tune-up or a full renovation is crucial to its success and longevity. That’s where customers can help.
Which Type of Loyalty Is Your Program Targeting?
From local coffee shops to airline miles, retaining customers is far less costly than acquiring new ones. That’s why building the right kind of loyalty is critical.
How Personalization Will Bring a Revolution in Rewards
For a gift to have impact, it needs to have meaning. Here’s how a personal touch will help you get the most out of your rewards program.
How to Make the Cloud the Safest Place for Your Data
Are you concerned about your cloud's security? Robert Herjavec and other experts say it's only a matter of adopting an appropriate strategy.
With Worker Lives at Risk, It's Time for a New Approach
Founded in 1911, ASSE is a global organization representing 37,000 occupational safety and health professionals working in every industry.
Why Aren’t Fast-Growing Cloud Companies Showing Profit?
Cloud-based companies are some of the fastest growing ventures in technology. Here’s why they aren’t seeing larger profit margins.
“Shark Tank” Star Kevin O’Leary on the Customer Service Potential of the Cloud
We sat down with the tech entrepreneur to find out how the “anytime, anywhere” dynamic of the cloud is revolutionizing customer service.
6 Ways to Protect Your Workers During Manual Tank Gauging
Workers involved in manual tank gauging and sampling at oil and gas extraction sites face real danger. Here's what employers can do to help them.
The Key for Businesswomen Looking to Climb Higher
At times, women join companies believing advancement is a sure bet, even if the firm’s history might indicate otherwise. But a little homework may improve your odds and happiness.
Why Communications Providers Need to Start Listening
We can’t just keep giving users the products we think they want. We have to get to know their needs, and build up from there.
Overcoming Your Enterprise Cloud Anxiety
Some common business concerns about cloud computing may be nothing to worry about and may actually be holding you back from a host of benefits.
5 Tips for Finding the CRM That Fits Your Business
Following these rules is one way to ensure your implementation of a new customer relationship management platform goes as smoothly as possible.
Is Your Business at Risk for Insider Threat?
Are you aware of the risks within your own company? Here’s a breakdown of the internal factors that may mean risky business.
Is Your Workplace Safe and Sound?
Smart businesses support safety and health programs because keeping workers safe and healthy is good for the bottom line.
In Health Care, Gender Gap Has Become a Business Issue
Human capital is more important than ever in today’s information and innovation economy. That means the best minds are required, whether male or female.
The Role of Small Businesses in Modern Cyber Warfare
As major corporations lock down their data, hackers launch attacks against smaller companies. Here’s how your business can fight back.
How a New Type of Network Is Expanding the Internet of Things
What if an entire city could run itself? Low-power, wide-area networks are powering a connectivity revolution that might make that a reality.
Why You Need an All-In-One Business Communications Solution
Is your workplace becoming increasingly mobile? Having a seamless communication system will be a make-or-break for your productivity.
Harnessing 21st Century Technologies to Make the Workplace Safer
Whether it's pesticide-spraying drones, or sensors built into firefighter uniforms, the information age is upon us, overcoming challenges in workplace health and safety, but also creating others.
Building Better Loyalty Through Thorough Investigations of Complaints
Without a laser-like focus on the entire customer experience, at all times, your customer is at risk of slipping away.
The New, Nuanced Needs of Corporate Security
As the world gets increasingly complex, globalized and fast-paced, the field of corporate security is becoming more specialized.
5 Tips For Enhancing Your Risk Management
Enterprise risk management is a hot topic these days, but knowing how to implement it can be daunting. Here are five things to look for.
5 New Business Trends Enabled by Better Tech
Connectivity between people and tech is changing how we work and live. Companies are adjusting as well, in terms of how they target and service customers and gain a competitive advantage.
5 Essential Cybersecurity Steps for Protecting Your Small Business
Nearly half of small and midsized businesses have been the victim of a cyber attack, and 71 percent of security breaches target small businesses. How protected are you?
“Big Data” Co-Author Kenneth Cukier’s Thoughts on Unleashing Cloud Power
The Economist columnist and TED Talk speaker let’s us in on how cloud computing can change the way you use your data.
Experts Debate the Cloud’s Most Exciting Capabilities
From protecting enterprise data to the ability to power higher levels of AI, our panel of experts weigh the exciting potential of cloud computing.
How an MBA Is a Pivotal Step in Starting a Small Business
Michael Won, the co-founder of the online men’s fashion shop, Dapper in Deed, opens up about his road to successfully managing a small business.
3 Tips for Snagging Startup Success
The most successful small businesses share three things in common: great mentors, a proven fit in the market and effective brand outreach.
The Digital Tech Making Life Easier for Your HR Department
Thanks to customized support and careerpathing, digital platforms not only enhance the onboarding process, but also minimize the stacks of paperwork that HR has to sift through.
Why the Internet of Things Is Here to Stay
In 2009, Jesse More and Nick Hughes left their successful careers in telecom for an idea. Together they used the mobile internet to help solve a problem and transform lives.
Mastering Trends in Data and Analytics Helps HR Remain Human
Whether utilizing outside vendors, or looking into the social media accounts of potential hires, for HR professionals, the importance of keeping up with technology trends has never been more complex — or essential.
What Are the Best Practices for Food Safety?
The holiday season means more home-cooked meals. Yet, one in six people get sick from a foodborne illness each year. While prepping your favorite traditional dishes, keep food safety in mind.
Making Sense of Main Street’s Approach to Online Lending
Despite the rebound in commercial financing since the end of the Great Recession, the FDIC reports small business loans as a share of total bank loans have been in decline since the year 2000.
Making the IoT Work for Your Business
The Internet of Things is expanding to include all connected devices. That goes beyond your smartphone, as its networks are now a part of your home, your gas, your car and your city.
Background Screening As a Commitment to Public Safety
The need to hire the most qualified candidate has never been greater. Companies that utilize background screens demonstrate their commitment to ensuring safety.
3 Reasons Your Business Should Turn to Cloud-Based Software Services
With a little research and a moderate financial investment, just about any small business can reap the rewards of going digital.
How the Internet of Things Will Usher in New Levels of Efficiency
From wind turbines to supply chains, Internet of Things data can be used to trigger a wide array of secondary processes that can provide exceptional levels of efficiency and customer service.
Making the Optimal Investment in Your Supply Chain Software
All strategic change happens through projects and programs, regardless of the business, industry or strategic goal. And supply chain management is no different.
5 Things Every Loyalty Pro Must Know About Their Customers
Whether high-end retailer or small business, when it comes to loyalty programs, mining the most relevant customer insights is essential.
4 Ways to Improve Customer Retention
Storefront lacking foot traffic? Creating strong customer loyalty, nurturing and personalizing experiences all work to establish trust and ensure customer retention.
A Better Understanding of Software Services Is a Boost to Business
Experts share how businesses ought to leverage the cloud, what to expect from cloud computing, plus the digital device they personally rely on for business.
How the Cloud Levels the Playing Field in Business and Beyond
Software as a service has replaced the need for expensive in-house technology resources and, in doing so, made the latest and greatest functionality available to all.
Measuring the Impact of Female Entrepreneurs
An increasing number of women are investing in being entrepreneurs. As they do, they bring their considerable professional experience along with them.
On Choosing a Tech Platform to Track Your Customer Behavior
In 2016, it takes more than a flashy billboard to engage customers. Technology is vital to that effort, but with so many tools to choose from, where do you start?
The Perfect Pitch with Kevin O’Leary
Kevin O’Leary from the hit series Shark Tank is a successful investor with a string of business start-ups and good investment decisions behind him.
For New Businesses, Tried Answers Still Ring True
It’s never been easy to start a business. But doing so doesn’t have to mean starting from scratch, especially given certain new tools and attitudes.
To Stay Competitive, HR Must Be Fluent in Analytics
The days of providing undesirable HR solutions are as outdated as floppy disks; HR leaders who don’t understand this will soon become as easily discarded.
How Small Firms Can Compete in E-Commerce
When a small business “opens” up shop online, it opens its doors to an additional 3.5 billion people around the world. So, what’s stopping them?
Augmented Reality Unlocks New Ways to Get the Job Done
Augmented reality can improve the effectiveness of the workforce by boosting operational efficiency and reducing time, costs and mistakes.
Streamlined Software Connecting Businesses Across the Globe
The enterprise resource planning market is growing, especially as more businesses begin using computer software to track their processes.
3 Reasons Business Owners Opt for Cloud ERP
In 2016, there are more options than ever before when it comes to choosing a new enterprise resource planning system. Here are three reasons many see their solution in the cloud.
An A.I. World Awakens
Artificial intelligence, or A.I., is awakening from yet another long “technology winter.” This time, it’s emerged with a promise of transforming and enhancing the way we do business and interact with the world around us.
Hotels Match Savvy Rewards Users with Bold New Technology
If you think virtual reality has no business in the hotel industry, it’s time you had a glimpse of the bigger picture.
The Essential Cybersecurity Guide to Protecting Your Business
As larger companies beef up their defenses, those who wish to steal sensitive data are taking advantage of smaller organizations lacking the resources to keep their digital assets secure.
Intelligent Machines Don’t Rule the World, They Protect It
While the idea of machine intelligence is ancient, its real implementation is recent. And contrary to science fiction, that’s been good news for humans.
How Felicity Huffman Helps Mothers Find Their Voice
When the award-winning actress began her website “What the Flicka?” she did so in recognition of one of the most defining and valuable aspects of her life: sisterhood.
What Small Business Owners Should Know About Selling Internationally
The world continues to experience rapid change in retail, as cross border trade continues to outpace domestic sales.
How Innovation and Data Are Transforming Agriculture
Devices driven by “smart” sensors (analyzing data via the cloud), hold the promise of delivering smarter services to the American public while revolutionizing business sectors.
How Can Diversity in Business Shift from Good to Great?
Women have spearheaded some dramatic shifts in the economy. Yet while progress has been made, several statistics underline the distance we have left to go.
Are You Using Data to Your Advantage?
An excerpt from “The Confidence Effect” illustrates the ways in which you have the power to change the way others perceive you.
Cloud Computing: A New Kind of Influencer
The future of business rests in the ability to influence the bottom line through operational efficiency and effectiveness, customer revenue generation and social impact.
Great Business Plays Begin in the Huddle
Sports have become more dynamic as the huddle has evolved. Isn’t it about time organizations made meetings more effective by evolving the technology in the huddle room?
The Quakes Shake Up Game-Day Engagement
Avaya Stadium was recently awarded the Product Innovation Award at the 2015 Stadium Business Awards for being the first cloud-enabled stadium in Major League Soccer.
The Solution to Our Gender-Based Wage Gap
Despite what prevailing rhetoric still suggests, the solution to our gender wage gap is simple—and twofold: having more women in corporate and other leadership roles.
Now Hiring: 4 Tips on Wrangling a Ringer
Ever wonder about the secret to finding and hiring the best candidates? Capturing the unicorn A-Player candidate is not only for those with huge budgets.
How Diversity is Changing Business for the Better
Diversity is more than just a buzzword today. Three top business leaders explain why companies should embrace a 21
century workforce—and the best ways to do it.
Cloud Enabled: The Shift in Connectivity
The last decade has seen a surge in new technologies and new uses for those technologies, so much so that we’re already feeling the shift in our society.
A Practical Guide to Hybrid Cloud Computing
A practical reference to help IT managers, business decision makers, application architects and application developers understand the hybrid cloud computing deployment model.
A Complex World Demands Complex Decision Methodologies
The need for sound, critical decisions is imperative. So how do we discern needs in order to make decisions, and where does the underlying information come from?
Helping Women in Business Chase Their “Joy”
There's clearly no stopping home shopping megastar Joy Mangano. These days, the Miracle Mop inventor and restaurant owner can add movie producer to her resume.
Connecting with Experts on the Future of the IoT and Connectivity
With the Internet of Things, gadgets running the gamut from cars to fridges to phones connect, then “talk” with one another to share analytics on usage and maximize efficiency.
How Holistic Management Ensures Your UC & C
With so many companies investing in unified communications, proper UC management is imperative in order to protect their investments.
All Eyes on You: Privacy and the Cloud
While courts and businesses alike are divided on the definition of digital privacy, more and more continue to shelter their data in the cloud—or to put a finer point on it—the hands of others.
Weighing the Implications of a Hybrid Cloud
With the hybrid cloud, our datacenters are no longer solitary outposts. By embracing both private and public cloud services, what was once a datacenter can now be a data fabric.
Handling the Heat Behind the Hybrid
In the fast-moving world of cloud computing, you don’t get much hotter than “hybrid.”
Chasing Clouds: Fundamentals that Fuel Business Efficiency
Despite the warm embrace of heavy-hitters like Amazon and Uber, there is still widespread skepticism floating amongst the cloud.
Silent Defenders: The Next Generation of Cyber Security
From selfie security to nationwide data breaches, the protection of our digital information and communications systems depends on the next generation of cyber talent.
Detect, Respond, Recover: How to Keep Your Small Business Safe Online
A breach in digital security can cause irreversible damage for small and medium sized businesses. Here’s how you better protect your business, customers, and data in 2015.
The New Bounty: Choosing the Best Rewards Card for Your Small Business
Expenses add up quickly. This is a reality that entrepreneurs know all too well. Thankfully, today’s credit cards deliver perks designed specifically for small business owners.
Network Security: 4 Ways to Protect Your Small Business
Network breaches at corporate giants typically make headlines, but nearly half of small and mid-sized businesses on America’s Main Street have become victims of cyber crime.
Before the Profit: Marcus Lemonis Lends Advice to Small Business Owners
On his primetime series “The Profit,” Marcus Lemonis rescues struggling small businesses, but is the first one to remind others there's no such thing as a free ride.
Timely, Accurate and Actionable: Harnessing the Power of Data
Business analysis professionals can help organizations leverage business intelligence to deliver a sustainable competitive advantage.
Elevating Small Business: What the Cloud Can Do For You
Cloud computing allows small fish to play in very big ponds, while saving money and enhancing efficiency.
Health Care: The Line Between Employees and Employers
What's a sound strategy for savvy employers looking to ensure their employees have a full grasp of what's available to them in their benefits programs? We sat down with Jeff A. Brunsberg of Evolution1 for some inside perspective.
How Digital Therapeutics Is Addressing Growing Diabetes Cases
The number of people with diabetes is rising in the U.S. and around the world. Last year, employers spent $500 billion on diabetes, heart disease and obesity.
Clipping Coupons: How the Coupon Mom Saves Big
Stephanie Nelson, founder of CouponMom.com, is committed to helping feed the hungry by increasing food donations to hunger organizations with the Cut Out Hunger program.
Elena Delle Donne Shoots for Success
The Chicago Sky shooting guard dishes on what basketball has taught her about relationships and business—two areas she knows a thing or two about.
Raising the Bar for Human Resources (Infographic)
Modern human resource professionals facilitate effective and efficient interactions, both within a company and with external partners, resulting in better outcomes for everyone.
David vs. Goliath: How Can Small Businesses Compete?
Small businesses are some of the nation’s largest consumers of advances in technology for efficiency that make them more competitive.
Weekend Warrior: Making the Most of Small Business Saturday
Whether you own a trendy menswear boutique or a romantic candlelit cafe, business insurance is an important staple for successful small businesses.
Weighing the Opportunities and Challenges of Big Data
Big data is transitioning from the classrooms of computer science and machine learning, into numerous real-world scenarios in business, government and military, science, politics, medicine, climate and personal analytics.
Is Your Shipping Operation Keeping Pace or Holding You Back?
Small and medium businesses are facing growing complexity in their shipping and mailing—or sending—operations, from sending parcels and fulfilling orders to bills and statements.
Open Enrollment: Communication Is Key
There’s no reason why the frenzy of benefits open enrollment needs to be a stressful time for you or your employer. There is a better way, and it starts with better communications.
Up, Up and Away: Taking Traditional IT to the Cloud
Compared to the potential of cloud providers, sticking to the status quo when it comes to your business’ IT will only get you so far—and that’s not very.
Linking Up: How Small Businesses Find Financing Online
As more and more small businesses adapt to the digital world, they’re beginning to take their lending moves online.
Guy Kawasaki's Tips for Building Customer Loyalty
Author, social media guru and former Apple executive Guy Kawasaki knows a thing or two about building customer loyalty.
Business Unintelligence and the Problem with the Data Wave
With the advent of big data and sophisticated analytical algorithms, business intelligence now stands on the verge of unintended world domination.
The Data Science Behind Better Business Decisions
As companies and governments increasingly rely on big data to operate efficiently, analytics and security must keep pace. What research underpins the latest big data-enabled advances?
Are You Looking Out for Your Employees Financially?
Wellness isn't only about physical fitness anymore. With money woes stressing many workers, financial wellness programs have never been a more important contributor to employee well-being.
Competitive Intelligence: Does it Have a Place in Your Business?
Companies are constantly challenged by budget cuts and streamlining—with executive management scrutinizing each expenditure.
IT Security Rundown: Is Your Company at Risk?
Many businesses fail to protect themselves online until a hack catches them off-guard. Investing in IT security before the worst-case scenario saves time, energy and money.
Big Data Analytics: Outsourcing vs. In-House
According to IDC, the 1.8 zettabytes—that’s 1.8 trillion gigabytes—of information created last year will grow by a factor of nine over the next five years.
What’s Ahead: Projections for a Big Data-Fueled Future
The realm of potential opened up by big data is vast and complex, creating both problems and solutions for a generation who never unplugs.
Securing Your Enterprise’s Next Data Center
As enterprises increasingly adopt the cloud, it is difficult to overstate the impact virtually limitless on-demand computing may have on every industry—and our global economy as a whole.
The More Efficient the Travel, the More Efficient the Business
Business travelers from hundreds of companies are getting more out of an innovative philosophy that puts more power in the hands of the traveler.
Incentive Travel: Drawing the Map for a More Profitable Year
Looking to change behavior or create a measurable return on investment? Studies suggest incentive travel is an important tool for companies big and small.
Will Your Next Meeting Engage Millennials?
With numerous newsfeeds competing for our ever-shrinking attention spans, planning a compelling meeting for today’s professionals has never been more challenging—or vital.
What Is the Value of a Handshake?
As we shift more and more of our lives behind screens, in-person networking and meetings provide a tangible impression that’s critical to the business world.
The Science of Success: Why Meetings Are Key in Businesses and Beyond
For members of the business community, face-to-face meetings and events only continue to pay off.
Trump Weighs In: Are You Overlooking the Key to Your Business’ Performance?
Business magnate, investor and TV personality Donald Trump details how direct communication and in-person meetings have been rewarding from both a business and branding perspective.
Going the Distance: Where Social Media Falls Short
The face-to-face meeting continues to be the bedrock of good business, and the businesses investing in it are the only ones seeing returns on investment.
Guy Kawasaki: Getting Social with Your Marketing
The chief evangelist of Canva, an online graphic design tool and author of "The Art of Social Media," speaks candidly about the brilliance behind social media.
Cloud Power: Is Your Small Business IoT-Ready?
New studies show that mobile and cloud computing advances are driving growth of the Internet of Things.
Building a Foundation for Optimizing Internet of Things
The Internet of Things has already made a tremendous mark on our modern lives, but what can consumers expect for the future? Four leading industry experts weigh in.
Water Cooler Talk: Why Innovation and Creativity Are Key for Businesses in 2015
In business, we hear the word innovation on a daily basis. But what does innovation look like in the office? And what is it doing to your bottom line?
How Ergonomics Is Transforming the Workplace in 2015
Tom Armstrong, a professor at the University of Michigan College of Engineering, sounds off on the future of ergonomic solutions.
Innovations for the Next Generation Office
We sat down with Rick Taylor, President and COO of Konica Minolta Business Solutions USA, Inc. to find out how companies can keep up with the times while keeping their data secure.
In the Age of IoT, Product Is King
Every connected device needs at least one associated application. The development of those applications represent real commercial opportunities.
Big Data, Big Opportunity: The Revolution Is Here
In addition to being convenient for the consumer, with big data retailers acquired new data about customers’ individual and collective spending habits and interests.
The Growing Trend in High Performance Data Storage
The experience of powering more than two-thirds of the most powerful supercomputers has provided learning to fuel the provision of industry-leading solutions in high performance data storage.
Cloud with Confidence: 5 Tips for Businesses to Keep Cloud Apps Secure
With new data breaches making headlines every day, there’s no shortage of headaches for IT departments fighting to keep their organizations secure.
Beyond Insurance: Spotting Value in Your Benefits Program
Warren Buffet likely wasn’t talking about health care benefits when he said, “Price is what you pay. Value is what you get.”
A Storm of Confusion: 4 Experts Discuss the Future of Cloud Computing
If you aren’t using the cloud in 2015, chances are you will be soon. Four industry experts weigh in on the future of cloud computing.
The Next Big Thing: Open Source-Based Software Defined Storage
In 2015, it’s increasingly important that organizations are equipped with the ability to freely choose—and change—their storage infrastructure.
Small Businesses: Is Your Head in the Cloud?
No matter the size of your business, the benefits of cloud computing go beyond anytime, anywhere access.
3 Reasons Why the Cloud Is Critical to Your Small Business
It’s becoming increasingly clear that cloud solutions provide significant benefits, but for small businesses that need to do more with less, cloud is a game changer.
Integrating Tech: How the Cloud Is Leveling the Playing Field
You’re either in the cloud, on the cloud, or using the cloud—often times without even realizing it.
HR Certification: A Workplace Win for Human Resources Employees and Businesses
With certification, HR practitioners have more job opportunities, better compensation and increased career satisfaction.
Cracking the Code: How to Minimize Risk and Reap the Benefits of Cloud Security
Storing sensitive data on the cloud can be beneficial yet risky. Follow these steps to make the system work for you or your business.
Millennials: Too Powerful for Loyalty Programs to Ignore
"Millennials” is an overused buzzword these days, but that doesn’t mean customer loyalty and engagement programs can tune it out.
Cloud Computing Is Reinventing Disaster Recovery Planning
Industry expert Walter Angerer weighs in on the cloud’s changing role in disaster recovery and business continuity.
The Changing Face of Customer Loyalty (Infographic)
To get and stay ahead in 2015, brands must focus on authentically fulfilling customer needs and avoid relying on discount-oriented perks.
Loyalty Dos and Don’ts for 2016
Getting loyalty and great customer engagement right is a tricky recipe. These tips can help.
Communication Is Key When it Comes to Employee Benefits
Focusing on financial wellness and well-being in the workplace is crucial for most employers, as engaged employees typically perform at higher levels and are less likely to change jobs.
Cloud Computing Lets Small Businesses Succeed in New Markets
From coffee shops to high-fashion boutiques, migrating to the cloud can help small businesses add new capabilities, offer new services and compete against larger competitors.
Realizing a More Effective B2B Loyalty Program
A successful B2B loyalty program will strengthen business relationships by truly listening, understanding, responding to the needs of clients and members.
What Will the American Workplace of 2025 Look Like?
As the workplace continues to grow and evolve, it becomes harder to define. More than ever before, employees are demanding purpose and flexibility from their employers.
The Gold Standard: Redefining the Loyalty Game
While company-logoed gifts were once the gold standard for recognition, most companies have abandoned it for something new.
Businesses Power Up Rewards Programs with Gamification
Gamification, the newest loyalty industry buzzword, has caught on due to heightened engagement companies are enjoying by incorporating gaming into non-game contexts.
Food vs. Fuel: Where Customers Want Bigger Discounts
Fuel or food? When asked what they’d prefer in return for their loyalty, more grocery consumers are opting for cookies than high-octane.
The Jeter Effect: A Lesson in Loyalty
Derek Jeter is a true leader, a role model and a captain in every sense of the word.
3 Keys for Choosing Rewards That Work
The popular slogan asks, “What’s in your wallet?” Based on recent research, it seems like a lot of missed opportunities.
The Secret to Building a Workplace Employees Love
Would your company offer nap rooms to employees? How about 28 onsite weekly group dance classes, ranging from ballet to breakdancing?
Managing Home Stress and Personal Wellness Starts with Business Management Solutions
Stress at the workplace can be overwhelming, but when combined with the stress of running a household, it can be paralyzing.
Loyalty and Rewards: Can B2B Catch Up?
New trends surrounding personalization and simplicity are beginning to permeate the business-to-consumer (B2C) world, but the business-to-business (B2B) arena is lagging behind.
How to Improve Company Culture and Your Bottom Line
Tony Hsieh, CEO of Zappos, discusses how a positive environment and satisfied employees influence business efficiency.
Demanding Better Data for Better Customer Experience
In the world of customer engagement and loyalty, there’s something new around every corner—from the whiz-bang technology to program improvements to entirely new players in the game.
The Millennial Currency: How Many Points Are You Worth?
As the competitive loyalty industry continues to transform in a number of ways, there is one constant everyone is watching: points as a true currency.
Vernon Davis Indulges His Appetite for Healthy Franchising
As someone whose professional life depends on being healthy and strong, Vernon Davis, tight end for the San Francisco 49ers, turns to nutritious snacks when he has a craving for something sweet.
Hearing Your Customers: How to Deliver Value in 2015
Loyalty programs today must rely on leveraging the simplicity, personalization and authentic emotional connections that can generate unique customer experiences.
10 Steps to Starting A Business
Here’s how to get started on the right foot as an entrepreneur.
Franchise Ownership: Investigate Before You Invest
It’s important for you to begin your search for a franchise off right. That means doing a bit of self-investigation.
Most Millennials Say “Yes” to Fee-Based Loyalty
Companies spend countless hours and dollars trying to figure out what millennials want. Here’s an insight backed up by some serious numbers.
Easy as 1-2-3: Financing Your Franchise
It’s one of the immutable facts of life when you’re building a business: Money matters.
What’s Brewing: How Coffee Loyalty Programs Measure Up (Infographic)
From free whipped cream to doughnut discounts, how is your favorite bean brewery earning your loyalty?
The Maturing Cyber Crime Economy and Supply Chain: It's “When” Not “If”
Hacking is as old as computing itself. Here's what you need to know about cyber criminals from David Pack, Manager at LogRhythm Labs.
Life Hacks: 4 Tips For Businesses
Four business tips to consider when it comes to digital security.
How to Score with Loyalty Programs in 2015
Credit cards are a part of our everyday life for most American consumers. Unfortunately, many credit cards offer valuable rewards that often go unused.
How to Avoid Common Pitfalls in Rewards Credit Cards
After determining what type of rewards you’re looking for in a credit card, it’s important to then read the fine print that could later rain on your parade.
Cloud Computing: Is It Really Safe?
In light of numerous celebrity iCloud hacks, now may be a good time to research safety option.
Mobile Apps: Fueling the Future of Your Shopping Experience
Revolving around how you shop, new apps are personalized to appeal to what you need and want to help you save with just a click of a button.
BYOD: Is An Employee Device Safe On a Company Network?
Through education and control a company can maintain a strong and secure mobile network.
Using Data to Understand Your Customers
With many brands tapping into data to better understand their customers, your customer experiences may get more personal.
5 Tips to Secure Your Business and Data
Best practices for enhancing your workforce's knowledge of business security.
How to Design an Innovative Rewards Program in 2015
Finding the best rewards strategy comes down to striking a balance between both monetary and experiential incentives.
Going Digital to Maximize Efficiency
Physical data is no longer needed to manage business information. Large amounts of data can easily be tracked and managed via digital means. Chris Newsome, an expert in information technology, weighs in.
Customers Want Loyalty, Brands Need Loyalty
Bob Macdonald, CEO of Bond Brand Loyalty, describes the opportunity marketers cannot ignore.
Frugal Solutions: Saving Money with Document Management
When it comes to managing business information, technology can be the key to security.
5 Trends for Winning Loyalty in the Digital Age
With the ongoing proliferation of social media, companies are learning to connect with consumers on their own terms.
4 Ways to Better Manage and Protect Business Information
As information shifts to computerized records and as we enter an age when cyber crime is expected to overtake conventional crime, effectively securing your business information is more important than ever.
Which of These 4 Transferable Points Cards Is Best for You?
There’s no shortage of options for cardholders looking to earn the most for their loyalty. Understand the options at your fingertips before you make your move.
Silent But Deadly: the Quietly Disappointed Shopper
In the long run, even an irate customer making a scene on the sales floor is preferable to one who stews in silence and wreaks long-term havoc on a retailer’s sales and reputation.
Overcoming the Challenge of Gaining Relevant Feedback
With technology playing a bigger role in customers’ daily lives, it is more relevant than ever to strike a balance between the acquisition of customer feedback and the approach.
Corporate Boards Learn How to Address Cyber Risks
The biggest risk modern corporations face is from cyber attacks.
5 Questions to Ask When Choosing a Loyalty Program
From pump perks to cumin coupons, here’s how to make sure you pick a loyalty program that’s right for you.
Trend Alert: Mobile Payments to Innovate Rewards Programs
Today the competition is literally over the wallet, and how consumers pay for their retail purchases.
How Can Retailers Prevent Rewards Cards From Collecting Dust?
By designing programs that provide as much benefit to the customers as they do to the retailers.
Loyalty Memberships Increasing, But Struggle to Keep Consumer Attention
Americans love rewards, but it takes a lot more than a run-of-the-mill loyalty program to hold their attention.
Loyalty Programs Don't Provide Businesses Bang For Their Buck, Research Shows
Gallup research shows that loyalty programs for small businesses aren’t as profitable as they could be.
Loyalty Programs Now Fabric of America, Emerging Countries Follow Suit
The excitement over loyalty is scoring big points globally, particularly in emerging countries.
Mobile Networks are Gaining Connected Consumers
Soon you will not need to carry all those Loyalty Cards around with you. According to reports, the average U.S. consumer holds membership in 14 loyalty programs.
Maintaining Your Rewards Programs
Keeping your accounts current and not losing your points.
Protecting Your Identity: A Panel Discussion
We polled a group of industry experts to better understand what identity thieves are looking for, and how you can outpace them to keep your privacy protected.
How Social Media, Mobility is Revamping Loyalty Program Interactions
Americans do love loyalty programs: the average U.S. household is active in 8.4 of them. What's new in 2011 is that activity goes beyond flashing a plastic card, collecting points, and redeeming them a couple times a year.
Getting the Most from Your Rewards
Tips on making the most of your loyalty from Bryan Pearson, President, LoyaltyOne.
One Small Step For Marketers, One Giant Leap For Customer Intimacy
Today, loyalty marketing and information sharing are as common as coconuts in the produce aisle. But getting from customer information to customer intimacy has taken many leaps—in technology, in confidence and in consumer understanding.
Are Cell Phone Companies Finally Getting Customer Loyalty Right?
Loyalty and rewards programs can improve customer loyalty and increase profits.
The History and Future of Loyalty Programs
Since their inception more than 100 years ago, loyalty programs have changed the way consumers interact with the companies from which they purchase products or services.
Business Communication: Back to the Basics
Telecommunication is the tried and true way to conduct business efficiently. Now, there are more options than ever — especially for small business owners.
Are You Engaged With Your Loyalty Program?
What’s your relationship with your loyalty programs? If you say “we’re just friends,” you’re in line with the majority of other program members in North America who don’t have a close program relationship.
Transforming Your Small Business with Workplace Technology
Whether you’re a small start-up or a large enterprise, embracing technology in the workplace is critical.
The Perfect Recipe to Maximize Rewards
Given today’s sluggish economy, there has never been a better time to take advantage of loyalty programs for every scrap of value they offer.
3 Ways to Build Stronger Loyalty That Lasts
Becoming an enduring brand with a loyal following takes a lot of time and effort.
Employees Are the Backbone of Small Companies
While it's important for any company to be selective in their hiring process, the need to hire well-equipped, reliable talent is most important in the small business sector.
Creating a Culture of Collaboration
How do you grow your business in today’s rowdy economy? The key to exceptional business success resides in one word: cooperation.
Grocery and Fuel Rewards: A Window on a Fluid Relationship
Gas and grocery discounts are more popular than ever, not surprising given today’s economy.
A New Currency: How Customers Are Unlocking Buried Treasure
Rewards program memberships nearly doubled between 2000 and 2010 to over 2 billion memberships, and the average household now participates in more than 18 programs, a 30 percent increase since 2008.
Good Deeds: Innovative Rewards Programs
Loyalty programs have always focused on helping customers get more value from each dollar, but now they want to help boost your health and social consciousness as well
The New Age of Strategic Shopping
Stephanie Nelson, better known as Coupon Mom, is the founder of a free website that has over 7 million members and has led the way to deep grocery store savings for the past 14 years.
Wearable Tech: The New Loyalty Frontier
While consumers with wearable devices are still in the minority of the general population, it is the perfect time to experiment. For customers wanting to track their behavior through wearable devices, the future is now.
Customer Loyalty Programs Add Tiers to Reward Big Spenders
Customer rewards programs are designed to enhance the overall experience, increase brand engagement and generate sales. However, many companies are building programs that do not meet their customers’ needs.
5 Trends That Could Be Huge for Small Businesses
The range of opportunities allowing small businesses to compete in the marketplace is about as vast as the variety of modern entrepreneurs throwing their hat in the ring.
3 Steps to Creating an Effective Customer Loyalty Program
You’re on the receiving end of loyalty programming, but how do you ensure that your own company is delivering a compelling customer experience that drives revenue?
Paradigm Shift: The Changing Face of Loyalty Marketing
Loyalty programs are structured marketing tools that reward, and therefore encourage strong customer engagement. Without them, you’re forfeiting profit.
Loyalty Programs and Millennial Moms: The Untapped Opportunity
Ninety percent of millennial moms turn to social media to share information about the products they buy.
Small Business Solutions
In an ever-changing digital world, the relationship between small business and technology defines failure or success. Mediaplanet discusses small business loyalty with Brett Perlman, co-founder of Preferred Patron.
How Cloud-Hosted Apps Should Impact Your Business
To better leverage the benefits that come with a hybrid IT environment, it’s essential to take a critical look under the hood.
Your Customers Are Mobile: Are You?
Not having a mobile strategy is equivalent to not having a website.
Fostering Customer Loyalty Is Paramount to Your Business
With many businesses offering reward-based programs for your loyalty, you may have a hard time keeping them all straight.
Understanding the True Definition of Customer Loyalty
In 2014, customer satisfaction, retention and loyalty are vital keys to a business' success.
Millennial Spending: Incentives for a New Generation
Employee incentive and recognition programs show a promising future for all employees, especially among those in the 18- 33 range. This group is commonly known as millennials.
Taking the Digital Road Less Traveled
How exactly do we involve more women in the tech and engineering space? Without fail, the women on the inside declare it is vocal, visible women who create tangible motivation for the next generation.
Asking the Big Questions for Your Business
Industry experts answer key questions a connected business should know the answer to, and consider the industry trend that keeps them up at night.
Embracing the Highest Potential of Mobile Connectivity
Mobility is transforming the enterprise, and the majority of CIOs and IT professionals are realizing its potential for profound impact.
Will 2014 Be the Year of Loyalty Programs?
The sudden proliferation of loyalty programs this past year is an interesting indicator of what consumers can expect to see more of in the future.
How the Giants are Transforming the Fan Experience with Big Data
When AT&T Park opened in 2000, the Giants were approaching their 50th consecutive year without a championship and the words “face book” were years away from being universally understood as a single term.
Cashing In: Get the Most from Your Rewards
Loyalty programs are structured marketing efforts that reward, and therefore encourage, loyal buying behavior – behavior which is potentially beneficial to the organization.
Mobile Loyalty for a Mobile World
By the time you finish reading this sentence, 10,000 apps will have been downloaded on mobile devices across the world. Of those, roughly 7,000 will sit forgotten, collecting virtual dust.
Loyalty 3.0: Is RFID Right For Your Organization?
Consumers are clamoring for a more personalized shopping experience and companies are hearing their calls.
Enjoy An Enhanced Shopping Experience
More companies offer a new generation of programs to their consumers.
Consumer Data: Information Equals Intimacy
Author and expert, Bryan Pearson, discusses the power of consumer data and how people can use it in a way that benefits them.
Improve Your Credit and Get Rewarded
Find out how you can keep your credit score flying high.
How to Keep Your Business Ahead of the E-Commerce Curve
Big or small, your business can’t hope to stay afloat in the seas of the 21
century marketplace without a technology-buffered frame.
Loyalty Flows Both Ways: What Data Sharing Can Do For You
As a costumer you may be loyal to a particular company, but this company should also be loyal to you. They should provide a seamless and a beneficial experience for their most valued consumers.
5 Questions Every Millennial Should Ask Before Choosing a Credit Card
Before splurging on your next big music festival, here are some thoughts to consider when deciding on a credit card program in 2016.
What’s Ahead for the Wide World of Wearables?
It sounds far-fetched, but with advances in wearable technology anything now seems possible. And consumer interest isn’t likely to wane.
A Better View for the Small Business Industry
Our panel of experts considers the impact we can make on small businesses — whether you’re running one or about to support one with your next purchase.
5 Free Resources for the Aspiring Business Owner
Since 2008, for the first time in our nation’s history, the net number of new businesses is declining. Whether you own a barber shop or a dive bar, keeping your business afloat will require more than a snip of research.
Kevin O’Leary’s 5 Tips for Aspiring Entrepreneurs
The straight shooting, multi-millionaire judge from “Shark Tank” opens up about how to build a successful startup and then keep it afloat.
5 Steps to Reduce Risk and Make Your Workday Safe
Injuries can happen to anyone, anywhere, and they account for more than 99 million days away from work each year.
Experts Weigh-In on Making Loyalty Pay Off
Looking to make your loyalty program a success? We sat down with the best in the business to find out how.
Robert Herjavec Breaks Down the Essentials of Fraud Detection for Retailers
With machine learning, retail professionals get the tools they need to deflect potential threats. And ABC’s “Shark Tank” star Robert Herjavec has plenty of insight on which tools are suited to the industry.
Loyalty Programs Muscle Into New Industries
New data show that loyalty programs gathered 2.65 billion memberships last year. This number has swelled in part due to growing opportunities to sign up for loyalty programs in many new industries.
An Expert Panel’s Vision for the Future of Retail
In-store sensors, push notifications and personal taste — in the brave new world of retail, it all melds into a seamless experience that keeps the customer first.
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